Spotify's collaborative playlist feature allows your entire group to be a part of the song selection. INDUSTRY 3 Ways to Get Your Music Into Spotify Playlists - Artist Coaching. The new update, announced on Spotify’s blogpost, primarily focuses on making it easier to create and manage a Collaborative Playlist, made by you and your friends or family. Now, some new features are added. The first one is a new Add User button, located on the playlist header, which will allow you to more easily invite users to the playlist.